Dreamtime Jumbo Yellow Strawflower (Xerochrysum bracteatum ‘Dreamtime Jumbo Yellow’)

Dreamtime Jumbo Yellow Strawflower (Xerochrysum bracteatum ‘Dreamtime Jumbo Yellow’) is a vibrant flowering annual prized for its large golden-yellow blooms, long blooming season, and exceptional heat tolerance. This cheerful variety produces masses of papery daisy-like flowers that bring bright colour and texture to garden beds, containers, borders, and cut flower gardens from early summer until frost.

The oversized blooms feature brilliant yellow bracts surrounding golden centres, creating a sunny display that attracts bees, butterflies, and other pollinators. The flowers retain their colour and shape exceptionally well, making them one of the best choices for fresh bouquets, dried flower arrangements, wreaths, and craft projects.

Its compact, well-branched growth habit provides continuous blooms throughout the growing season while standing up well to heat and dry conditions. Dreamtime Jumbo Yellow is especially valued for its reliability, vibrant colour, and ability to thrive in sunny garden locations with minimal maintenance.

In Alberta, Dreamtime Jumbo Yellow Strawflower performs best in full sun with well-drained soil and regular watering during establishment. Once established, it tolerates heat and short dry periods while continuing to produce abundant flowers.