Zinnia Profusion White (Zinnia × hybrida ‘Profusion White’)

Zinnia Profusion White (Zinnia × hybrida ‘Profusion White’) is an award-winning annual celebrated for its continuous display of crisp white flowers, exceptional disease resistance, and outstanding garden performance. A recipient of multiple garden awards, including All-America Selections recognition, this reliable variety combines the best traits of traditional zinnias with improved vigour and weather tolerance.

From early summer until frost, plants become covered in hundreds of bright white daisy-like blooms with cheerful golden-yellow centres. The flowers maintain their clean appearance throughout the season and attract butterflies, bees, and other beneficial pollinators. Their bright colouring creates a refreshing contrast in mixed plantings and pairs beautifully with virtually any garden colour palette.

Profusion White forms a compact, mounded plant with excellent branching and uniform growth. Unlike taller zinnias grown primarily for cut flowers, this variety excels in landscape beds, borders, mass plantings, and containers where its nonstop flowering creates a carpet of colour. Its superior resistance to powdery mildew and summer heat makes it one of the easiest zinnias to grow.

In Alberta, Profusion White thrives throughout the summer season, providing reliable blooms, pollinator support, and low-maintenance beauty from planting time until frost.